Worrell, the designer of one of the more memorable logos in the industry, has built a business designing healthcare technology to be easier for physicians.
Now, the Minneapolis-based design firm is building a business developing how consumer-oriented technology – like Amazon’s Alexa and virtual reality – can serve the healthcare industry.
In this interview, CEO Kai Worrell and Kristen Shardlow, the company’s director of user experience, explain how inexpensive tools such as the Amazon Echo could rebuild bonds between patients and healthcare providers.
Shardlow says, “The speed at which all of this is unfolding” makes it difficult to project how quickly these technologies could be absorbed into mainstream healthcare. But, with studies suggesting verbal cues will account for more than 30% of all interactions with digital devices, she adds, “It’s safe to say healthcare is not going to be the same.”
Virtual and augmented reality devices also represent a huge opportunity. “Voice is really powerful,” Worrell asserts. “But right around the corner are all of these toys that use voice but also combine visual inputs as well.” The applications may start in the surgical suite, but as technology gets less expensive we might see such tech in the home as well.
Worrell Design Inc
Mr. Kai Worrell Co-Founded Geneva Healthcare Inc. in 2011 and serves as its Chairman of the Board. Mr. Worrell served as Chief Executive Officer of Healthcare Inc. He has a background in product development as the Chief Executive Officer of Worrell Design Inc., healthcare product design firm with 38 years of experience working with Medtronic, Boston Scientific, St. Jude, Johnson & Johnson, Covidien, Thoratec, Pfizer, Amgen and more. His healthcare experience is grounded in extensive immersive research of clinical practice in hospitals, clinics and patient’s homes around the world including Greater China, Brazil, India, North America and throughout Europe.
Director of User Experience
Worrell Design Inc
Meet Our Host
Healthegy Contributing Host Stephen Krupa is CEO of Healthedge, a software company focused on providing next-generation, business-transforming technology products to the healthcare payor market.