Can an Apple a Day Score You a Gift Card? NovuHealth Brings Loyalty-Style Approach to Healthcare

Can an Apple a Day Score You a Gift Card? NovuHealth Brings Loyalty-Style Approach to Healthcare

EPISODE 105

Tom Wicka, CEO and co-founder of NovuHealth, brings his consumer-engagement story to healthcare. The company’s patient-engagement system combines performance analytics, behavior science, and comprehensive technology solutions to enable health plans to better understand, motivate, and connect with members.

Podcast Guest

Tom_Wicka

Tom Wicka

CEO & Co-Founder

NovuHealth

Tom Wicka is the CEO of NovuHealth, a Minneapolis-based company that develops consumer-centric rewards and engagement programs for the health care market.

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Meet Our Host

STEPHEN KRUPA

Stephen Krupa

Healthegy Contributing Host Stephen Krupa is CEO of Healthedge, a software company focused on providing next-generation, business-transforming technology products to the healthcare payor market.

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