Upfront Healthcare’s “Caretraffic Control” Approach to Getting Patients to their next Medical Destination

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Starting out as a minor league baseball broadcaster, Ben Albert realized he was better at the business side of his role than the on-air aspect. He then landed at a healthcare consulting company and became hooked on healthcare- so many silos and opportunities for automation! After a successful exit at the helm of Care Team Connect, Ben decided to start and lead Upfront Healthcare to help patients navigate the unending waters of their medical journeys. By applying analytics to scheduling, billing, and operational data to develop each patients’ profile, the company can direct patients through an app-less experience to their next right service, which can be booked right then. Not only do patients enjoy this much easier experience, but providers benefit from the improved revenue profile for each patient and reduced administrative overhead. Listen to host Steve Krupa chat with Ben on how he progressed from deciding if he should start the business to now running a company servicing over 1 million patients in less than five years.

Podcast Guest

Ben Albert

Ben Albert


Upfront Healthcare

Ben Albert is an established entrepreneur with over 18 years of experience in the healthcare industry. He remains focused on improving patient engagement and operational efficiency through dynamic and digital personal navigation for every patient. Before starting Upfront, Ben was the Founder and CEO of Care Team Connect, a SaaS-based provider care management platform, now known as Crimson Care Management, and has held various executive-level positions at PatientKeeper, Inc. and Data Harbor, Inc. Most recently, Ben served as an Entrepreneur in Residence and Operating Partner within the Strategic Investments Division of Cambia Health Solutions, where he advised portfolio companies, participated in the evaluation of new investments, and furthered the development of his new venture, Upfront Healthcare Services. Ben holds an MBA in entrepreneurship from the University of Illinois, Chicago, and a bachelor’s degree from Western Michigan University.

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Meet Our Host


Stephen Krupa

Healthegy Contributing Host Stephen Krupa is CEO of Healthedge, a software company focused on providing next-generation, business-transforming technology products to the healthcare payor market.



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